Virgin Money Super
Key 2 have designed the Annual Report for Virgin Money Super for the past 3 years. 2008 saw the move from a printed version to an entirely online one with a PDF printable version available.
The design brief was for an interactive and engaging report reflecting their new creative direction. Clients prefer the Virgin 'no nonsense' approach, so minimal text with the 2009 leading message "We’re here for a good time and a long time".
The web version we created was customised to meet the brief, with minimum info in the 'mini' view and if you wanted to know more, a drop down 'maxi' view was available.
View the Virgin Money Annual Report 2008